Leaflet Distribution
Targeted leaflet campaigns planned around your audience, your areas and your goals, with nationwide delivery and campaign support from start to finish.
Plan your campaign
Start with the people you want to reach
A leaflet is only useful if it reaches people who are relevant to your business.
We use demographic data to help identify the postcode sectors that best match your target customer, rather than simply choosing an area and hoping for the best.
Mr Flyer currently describes its demographic analysis as including factors such as age, wealth, homeownership, gender, nationality and location.
Choose the right areas, not just the nearest ones
Where you distribute can be just as important as what you distribute.
We'll help you consider your customer profile, trading area, existing customer base and campaign objectives when deciding which postcode sectors to target.
Know who lives behind the postcode
Not every area will be right for your business. Looking at factors such as the types of homes in an area, household makeup and age groups can help you narrow down where your leaflets are most likely to find the right audience.It’s a simple way to make your distribution more considered, rather than choosing locations based on geography alone.
You don’t need to reach everyone. You need to reach the right people.
A leaflet campaign starts before anything gets printed.
GENERATE ENQUIRIES
Give people a reason to respond.
DRIVE LOCAL FOOTFALL
Reach customers around your location.
BUILD AWARENESS
Put your brand in front of relevant households repeatedly.
Audience → Areas → Message → Format → Quantity → Distribution → Tracking
The number of leaflets should be a consequence of the campaign plan, not the starting point.
The best option depends on your campaign
We won't simply recommend the method we happen to sell. We'll help you choose the approach that makes sense for your audience and objectives.
Don't just distribute. Learn from the campaign.
QR codes
Unique URLs
Offer codes
Dedicated response routes
Your first campaign gives you information. Your next campaign should use it.
DISTRIBUTE → MEASURE → LEARN → REFINE
Use our free Leaflet Campaign Tracking Toolkit
Knowing whether your campaign worked starts with knowing what to measure. Our free toolkit gives you a simple framework for recording responses, comparing campaign activity and capturing what you learn, so you can make better decisions about your next campaign.
Inside the toolkit
✓ Set your campaign objectives
✓ Choose how you'll track responses
✓ Record enquiries, calls and website activity
✓ Capture customer feedback
✓ Review different areas and offers
✓ Record what worked and what didn't
✓ Plan what to improve next time
Tell us what you're trying to achieve, where you're looking to reach customers and what you have in mind. We'll help you build the right leaflet distribution campaign around it.
Enquire TodayMr Flyer is trusted by some of the UK’s smartest businesses. Why not join our continually expanding number of customers seeing a strong ROI with us.
Jacob Hazeldine was communicative and very helpful during the initial stages of our distribution campaign to delivery. He'd always promptly respond to any questions to the best of his knowledge. I'd highly reccomend Mr Flyer and Jacob to anyone considering a distribution campaign.
Tony - Crown Driveways
Great service and team, they're professional, courteous and pro active. I highly recommend them!
Marcus - Allen Property Services
A very efficient service, good communication and reliable delivery.
James Rudd Mortgage Services
Always had a good response to any campaigns run by Mr Flyer and good return on my investment. Will use again for future campaigns!
Max - Earnshaw Kay Estate Agents
We’ve had a programme of flyer marketing done for the last two years and have been 100% satisfied with both the service and response! We’ll be using them again in 2020.
Andrew - Holmfirth Town
