Congratulations on diving into the world of direct mail marketing—a refreshing approach that stands out amidst the cacophony of online strategies. Today, we're here to share the incredible potential of direct mail and how Mr Flyer can be your trusted ally in transforming your business' marketing. So, sit back, relax, and let's explore this exciting adventure together!
We are thrilled to announce the launch of MrFlyer's innovative tool designed to revolutionize the way you track your leaflet distribution campaigns. With this brand-new tracking solution, you can now gain valuable insights and unprecedented control over your promotional activities.
Social media and PR can be potent tools when combined with leaflet distribution. This blog reveals how we've partnered with our Digital Agency neighbours to provide the full package.
Unsure about greenwashing and sustainable leaflet distribution? Read on to learn how to identify greenwashing, make informed decisions, and take your business to the next level with carbon-balanced printing.
Top 5 Must-Read Blogs when it comes to door-to-door and direct mail marketing campaigns. Is Royal Mail better than a leaflet distribution company? Why leaflet distribution works. Drip Effect Marketing Strategy and more.
Leaflet Distribution and Direct Mail Drip Effect Marketing Strategy explained. What is drip effect marketing strategy and what is the logic behind it? How to effectively implement a drip marketing strategy either for your door-to-door campaign or a direct mail one.
In marketing, as with building your business, this principle of firing bullets then cannonballs is a genius and essential strategy by Jim Collins of ‘Great by Choice’ (and many other must read business books). But what does it mean, and how can you apply it to your business? This blog gives you a quick insight.
This blog is to dismiss any myths about leaflet distribution, and give you concrete facts about the incredible response rates, which can be achieved through door drop marketing. I cannot take credit for the research. It is all freely available on the DMA (Direct Marketing Association) website to all DMA members. I do however believe its relevance will directly benefit you when deciding how to market your business.
What’s the difference between direct mail (DM) and door to door Distribution (D2D)? (Revised edition)
You may well have noticed the words ‘direct mail’ pop up throughout our site recently, and wondered what this direct mail thing is. This blog will simply explain the differences, their strengths and weaknesses, and most importantly: which will generate the strongest return for you and your business.
The question of 'what is the response rate from leaflet distribution' has to be one of the most commonly asked questions we at Mr Flyer receive from potential and existing customers. Back in 2016, we released a blog on the DMA website on this subject, which ranked the 3rd most read blog on the site that year! Six years on, we felt it appropriate to update this blog. The stats are fresh, the analysis updated, and a unique response tracking software is revealed!
As far as frequently asked questions go, 'how many leaflets should I distribute?' is right up there! So, it does seem about time we actually answer this for you in a blog. As the 'right' amount is determined by several factors, saying an arbitrary number such as 20,000 is pretty useless for you! Instead, we will share the logic behind choosing the most appropriate quantity for your business to distribute and reveal how to dramatically improve your distribution response.