Direct Mail, Marketing, Printing
Unsure about greenwashing and sustainable leaflet distribution? Read on to learn how to identify greenwashing, make informed decisions, and take your business to the next level with carbon-balanced printing.
Direct Mail, Door to door Distribution, Marketing
Flyer Distribution and Direct Mail Drip Effect Marketing Strategy explained | How to effectively implement a drip marketing strategy either for your door-to-door or direct mail campaign.
Door to door Distribution, Marketing
In marketing, as with building your business, this principle of firing bullets then cannonballs is a genius and essential strategy by Jim Collins of ‘Great by Choice’ (and many other must read business books). But how can you apply it to your business?
Direct Mail, Door to door Distribution, Marketing
You may well have noticed the words ‘direct mail’ pop up throughout our site recently, and wondered what this direct mail thing is. This blog will simply explain the differences, their strengths and weaknesses, and most importantly: which will generate the strongest return for you and your business.
Door to door Distribution, Marketing
As far as frequently asked questions go, 'how many leaflets should I distribute?' is right up there! So, it does seem about time we actually answer this for you in a blog. As the 'right' amount is determined by several factors, saying an arbitrary number such as 20,000 is pretty useless for you! Instead, we will share the logic behind choosing the most appropriate quantity for your business to distribute and reveal how to dramatically improve your distribution response.
Door to door Distribution, Marketing, Printing
We are now entering a much more exciting season as Britain looks to get the cogs turning again following an almost stand-still during the past couple of months.
As businesses look to get started again, you may find yourself in one of the following categories:
1) A complete halt of all work, with no enquiries, leads or outstanding business;
2) A trickle of enquiries that will keep you busy for a couple of days or weeks, but not much beyond that; or
3) A backlog of enquiries and customers patiently expecting your return, leaving you pulling your hair out at not knowing where to begin or ho...
Many businesses make the most of the Christmas (and New Year) period as a time to push their product/service to their customer, and there's nothing wrong with that. However, it's also the perfect opportunity to thank their customers for their valued custom. Often it's the unexpected gesture that keeps customers coming back. A small gift in the post. Or a simple thank you. This blog will show you how to appreciate your customers this Christmas.
Mr Flyer isn't only a printing.com partner, but we also provide a direct mail service, which can really help you appreciate your customers this Chr...
On last weeks blog we showed you a taster of the things Roger has been designing recently, and as you saw, it’s much more than just flyers. To seamlessly follow on from this we thought it would be good to showcase some of the awesome print products we have on offer too…all thanks to partnering with printing.com.
You don’t need me to tell you how the retail sector is such a completive market, and standing out is becoming increasingly challenging, whether on the high street, or online. As you’ve landed on this blog I’m presuming you’re proactively searching for an effective marketing strategy to stand out from your competitors. Over the years Mr Flyer has helped dozens of businesses just like yours to dramatically increase their business, so we have complied our most effective strategies into this dedicated blog for you.
Direct Mail, Marketing, Printing
Direct mail is where your item (such as a flyer, letter enclosed in an envelope or even a product sample) is posted direct to your ideal customers. We establish who you would like to target and purchase a specific data list to meet that audience. We then design, print, personalise, enclose in an envelope (if needed) and post the item for you. And in many cases, we do all this for you for less than the cost of a stamp! This is an incredibly effective strategy when you need to target a specific audience (e.g. Landlords in London).
Under the new GDPR rules, mail has less compliance requirements compared to constraints on digital marketing. Mailing customers with a letter, booklet or postcard is a great tactic to engage and drive targeted leads to your business.
Direct Mail, Door to door Distribution, Marketing
It is becoming a widespread opinion that many of us are now becoming ‘digitally blind’, and that the old ways of marketing are seeing a resurgence as a consequence. In a recent marketing article in the Negotiator Magazine, it quoted that, “people born in 1994 or later…34% had deleted social media permanently, while 64% were taking a break”. It goes on to point out that, “Consumers are clever too. What they once thought was an uncanny fluke - those Facebook adverts that read your mind, for instance - is now understood as modern marketing trickery.” As a result businesses now need to find an approach, which consumers aren’t blind to. Read on to learn about a two-pronged ‘old’ marketing strategy, which is proving to be very powerful for the estate agents nationally.
