As far as frequently asked questions go, 'how many leaflets should I distribute?' is right up there! So, it does seem about time we actually answer this for you in a blog. As the 'right' amount is determined by several factors, saying an arbitrary number such as 20,000 is pretty useless for you! Instead, we will share the logic behind choosing the most appropriate quantity for your business to distribute and reveal how to dramatically improve your distribution response.
It has been a good while since we last shared what we are putting in place for you here at Mr Flyer. We have been pretty busy adding many new pages to our website; within these pages are new/improved services. In addition, we are in the process of launching a brand new service and also developing bespoke campaign tracking software.
What a last 12 months we have faced! 'Challenging' is likely the adjective of choice for most people! This blog shares with you the quantum leap changes and challenges at Mr Flyer over the last 12 months and how these have led to us helping amazing businesses gain incredible results. As you read on, we will share with you the whirlwind of the last year we've had!
It seems now that the days of free iPad prize draws and the like have had their day. Either people didn't believe they could win or didn't believe the offer held integrity - that it was just a scam. Is there another way to create a call to action (CTA) without giving a direct discount?
No matter how good the quality of paper you print on, how frequently you deliver, or the precise targeting we carry out for you...if your design is terrible, none of this will benefit you! Back in 2019, we first created this blog. Now (in 2021), we are updating it, expanding it, and adding new elements, which further increase the effectiveness of your artwork and ultimately the growth of your business.
The return on investment from social media marketing versus door drops and direct mail is quite unbelievable; read on to see why. A few years ago, I wrote a blog titled, 'Is the Royal Mail better than Mr Flyer' using our Mr Flyer mascot's image in a boxing ring versus Postman Pat. This blog has for years ranked our second most viewed page, second only to our home page. Equally, when you search on Google for 'Royal Mail leaflet distribution', it ranks second behind the actual Royal Mail door to door page. Clearly then, it spiked interest!
Print marketing is a powerful tool for businesses - ideal for contacting existing customers and generating new leads. A tangible, physical message is easier to read and harder to ignore than it's digital marketing counterparts. In this technological age, print still works and if anything, stands out all the more. The purpose of this page is to highlight a print marketing strategy that many of your competitors are unaware of, partially addressed mail.
What is Partially Addressed Mail?
Partially addressed mail is an addressed piece of mail where the recipient's name is not known, and your mail ...
Hopefully, you are already aware of our exciting merger with one of the Uk's leading direct mail companies, Flow Solutions. The deal closed just days before lockdown, and we have been avidly working since then to integrate our team with Flows'. We are now able to offer you, our valued customers, direct mail, in-house print, hand assembly and packaging, pick & pack and contract packing, and very soon, hybrid mail.
I'm sure your attention was glued to the Chancellors economic update earlier today. What positive news this is for our housing market and our economy. So, as an estate agents, how do you ensure your current leads and potentially new prospects receive an immediate benefit from this?
The title is 'two-stage' as at Mr Flyer we see that there are two key marketing tactics you can use. The first is to your existing customer base, which we can fulfil as soon as next week, and the second to attract new prospects, which can be on their doorstep next month. Let's briefly look at these to see how your a...
We are now entering a much more exciting season as Britain looks to get the cogs turning again following an almost stand-still during the past couple of months.
As businesses look to get started again, you may find yourself in one of the following categories:
1) A complete halt of all work, with no enquiries, leads or outstanding business;
2) A trickle of enquiries that will keep you busy for a couple of days or weeks, but not much beyond that; or
3) A backlog of enquiries and customers patiently expecting your return, leaving you pulling your hair out at not knowing where to begin or ho...
You may have already heard our exciting news - we have moved and we have merged! On the 9th of March, we moved to our new home in Brighouse to live with Flow Solutions, whom we have merged with. It’s not so glamorous right now, despite having 15,000 sq.ft facilities, we are temporarily squashed in their little boardroom! Thankfully we are assured that our new offices will be ready in a couple of weeks, positioned on the mezzanine with a nice view over the main direct mail fulfilment warehouse.