Delivering to the door for Domino’s

Delivering to the door for Domino’s

Let’s face it, who doesn’t love a Domino’s? The Fast food giant's latest marketing campaign was promoting their new Italianos Range: Fancy Flavours. Thinner Crust (think 90gsm but for pizza). Even with their crisp pizza artwork and Mr Flyer's expertise, we couldn't deliver this campaign in under 30 minutes, we'll leave that to Domino's.

Rebecca from the Domino’s team got in touch to organise a delivery for four of their stores in and around Belfast and Greater Belfast area of Northern Ireland to promote the new range, and Mr Flyer delivered.

Defining The Brief

A Domino's door-to-door distribution needs to be made with love and have plenty of demographic targeting baked into it; Jacob got straight to work. We put together a map for our client of homes around the stores, optimised by volume to give them the best price per flyer, with 90,000 homes selected to be tempted by a delicious new offering across 24 postcode sectors. The artwork supplied by Domino's was quickly proofed, as all our artwork is, then went straight into print before we handed them over to Royal Mail to deliver them door to door.

The Delivery

The result: a very satisfied client, another successful delivery, and a Mr Flyer team left hungry, staring at over 90,000 pizza flyers!

“We've worked with Jacob on a number of campaigns over the years and he's always been great to deal with. He keeps us updated throughout the process, and everything is handled smoothly from planning the delivery areas right through to print and distribution. The whole process is straightforward and hassle-free, and we know we can rely on Jacob and the Mr Flyer team to deliver exactly what we need. We'd have no hesitation recommending them to anyone looking for a reliable leaflet distribution partner.” - Rebecca, Domino’s

So next time you see a Domino's flyer, just know Mr Flyer has been in your town.

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